Real Estate AI Flash for Week of 5/27

Weekly Recap

This week, we get into how to leverage the game changing feature with paid ChatGPT that very few are talking about - Custom GPT’s! Also, in this week’s episode, we share our top takeaways from Inside Real Estate’s Unite Conference.

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MOST RECENT EPISODE

Top Takeaways from Inside Real Estate’s Unite Conference

In our most recent episode, we share our top takeaways from the recently concluded Unite Conference in Charleston, SC from Inside Real Estate. We get into bringing social back to being a fact-based market expert to developing a mindset to succeed in any market. Tune in!

AI News You Should Know

Humans tend to forget but AI Assistants remember everything! AI assistants are coming closer to our work and devices and faster than most are ready for it. Here are a few examples:

  • When you login into your Gmail you might end up seeing Gemini, Google’s AI engine to work alongside your email. We do already!

  • When you open Facebook on your phone, the blue circle (Meta’s LLama 3 AI Model) is starting to show more and more.

  • We have been using the ChatGPT app on the Mac and it is like a personal super power assistant at our finger tips and can interact with most things I am working on with a simple keyboard command. Did you notice ChatGPT quietly rolled out source references as you see in the example below with double quotes against each line item (Perplexity should be concerned!).

Our future has AI assistants in it and the more we can learn how to integrate them responsibly into our professional and personal lives, the more productivity gains we will see.

Tip of the Week

Very few are talking about Custom GPT’s, a game changing feature with the paid version on how it can boost your productivity. Custom GPT’s are personalized versions of the GPT (Generative Pre-trained Transformer) models that are tailored to meet specific needs or tasks.

If you learn how to build and apply them to your business, you will be ahead of 99% of agents using ChatGPT in Real Estate Today. In the video below, we share the building process of custom GPT’s with a live example:

POPULAR EPISODES

How this top producer is uniquely using AI

Imagine having a personal assistant who can analyze data, provide valuable insights, and even help shape your mindset for success. In this episode, Robert Allen, a top producing realtor with BHHS Georgia Properties shares how he uniquely leverages AI.

Chick-Fil-A on Sunday Listing Presentation

In this episode you’ll learn how to use take your listing presentations to the next level with AI. Follow the blueprint in this episode and your listing appointments will be like Chick-Fil-A on Sunday…Closed!

Your AI Playbook

We made some noticeable updates to our AI Playbook on May 28th.

  • A side-by-side comparison of free vs paid ChatGPT features after the May 7th announcement. (page 19)

  • New section for Building Custom GPT’s (page 21)

  • Updated AI apps for your phone (page 22)

  • We added videos (indicated by the YouTube icon) where appropriate that link to the relevant videos to learn more

Bookmark the playbook below to stay current with all things AI in Real Estate.

Instead of worrying about being “replaced” by AI, we find it more useful to think of AI as the “gift of the shift” and to answer a fundamental question in embracing any technology: how can this technology help create efficiencies in my business so I can build more memorable client relationships.

After all, the future of our business is still human.

Let’s make AI approachable and actionable for all real estate professionals!

-Rajeev and Jimmy